Ever feel like you nailed the sales call... but still got ghosted?

In this part 2 of the 5-part B2B Sales Training Series, we dissect the critical middle of every winning sales process. Whether you’re closing $50K contracts or $5M enterprise deals, these frameworks will show you how to lead powerful sales conversations, uncover what really matters to your prospects, and keep deals moving forward with confidence and clarity.

Key Points & Chapter Marker

00:00 – Introduction: Series Kickoff & Episode Overview

01:30 – Discovery Call Frameworks: “Problem Now” vs. “Where Now”

03:25 – Uncovering the Buying Process

04:51 – Pitching So They Sell Themselves

06:44 – Isolating & Handling the Real Objection

09:02 – Follow-Up That Doesn’t Feel Desperate

Missed Part 1? Start here »

Available on all platforms:

Spotify

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• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points, this Free E-book will give you the tools you need for predictability and scalability in your marketing and sales efforts. Disclaimer: Only download if you want more customers!

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About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA, based out of Miami, FL. Connect with Tim and Cindy: Instagram

About PEMA:

PEMA is a Inc 5000 Outbound Marketing Agency specializing in Enterprise Sales & Appointment Setting. With over 7-years and 1,000+ clients served in the industry, PEMA is the leading agency for cold outreach appointments & systems. Learn more about PEMA here:www.pema.io/discover